Fan engagement and personalization: How FanCode Shop is enhancing the connection between Rajasthan Royals and their fans
FANCODE
May 26, 2024
FanCode Shop is the merchandising wing of the popular FanCode
livestreaming app. Recently, it unveiled a long-term partnership with Indian Premier League (IPL) team Rajasthan Royals (RR) to create and operate the RR Mega Store and offer an exceptional merchandise- purchasing experience to fans.
FanCode Shop aims to capitalize on its sports commerce and technology expertise to develop a seamless interface for fans to procure authentic and licensed Rajasthan Royals merchandise through this collaboration.